nGame partners with Wapidu in global content distribution deal
Cambridge, UK and Redwood City, CA, November 20, 2001. nGame announced today that they have signed their second external developer, Wapidu. The Spanish developer, based in Barcelona, will provide nGame a range of more than 20 games and other applications for SMS, WAP and next generation 3G devices over the next twenty four months for exclusive worldwide distribution outside of Spain. Wapidus current games will be available before the end of the year via the nGames distribution network, and include a variety of compelling classic, casino, trivia and entertainment applications.
Until recently nGame content has been developed in-house, and its games have consistently led the new wireless gaming industry in terms of imagination and technical innovation. Last year, with Merchant Princes, nGame became the first wireless gaming company to be nominated for a prestigious British Academy of Film and Television Arts award. The launch of its developer program is allowing nGame to begin building a high quality content portfolio via external developers. nGame will continue to create titles in-house with a focus on developing multiplayer-persistent and location based games. The first external developer, The Games Kitchen from Scotland, was announced recently.
I am delighted to be working with Wapidu. They have some great games, and this partnership allows us to fill some important gaps in our existing content range, said nGame Head of Content, Matt Kelland. In particular, working withy Wapidu allows us to expand our SMS portfolio, and gives us some of the content on WAP that we always wanted to supply on SMS, but never got around to writing ourselves. Wapidus content and ours complement each other perfectly.
Alex Green, Vice President of Business Development for nGame Inc., stressed the strategic aspects of the agreement. This is a major win for both nGame and Wapidu. The agreement with Wapidu, validates the content aggregation part of our business model and this partnership gives us access to a large content range tailored for the Spanish and Portuguese-speaking markets, which enables us to better target these markets worldwide. Combined with the best of our own titles, we can deliver a broad and high quality entertainment offering to both customers around the world. He also said, nGames broad and rapidly growing distribution network, covering 8/10 of the major North American operators, and many of the leading operators in Europe and Australia, allows developers like Wapidu to effectively reach a wide audience, and increase revenues from their titles.
Javier Bonnemaison, Director of Business Development for nGame, Inc. commented on the significance of the partnership: At nGame we are very serious about international distribution. We realize that one of the most effective ways we add significant value to our carrier partnerships is by consistently providing them with a full range of content that works well in their territories. Partnering closely with Wapidu Networks underlines and validates our commitment to the important Spanish and Portuguese markets, and gets us one step closer to our strategic goal of assembling a truly global content portfolio.
Carlos Hernández, Managing Director of Wapidu Networks, stated: Our partnership with nGame goes beyond just distribution of our games and applications. Without a doubt, nGame has chosen the right partner for securing quality content for the Spanish and Portuguese speaking markets. We are very successful and respected in this market and we pride ourselves in our familiarity and focus on this culture, and our ability to hit the nail in the head when it comes to content design choice and execution. Wapidu Networks consistently generates at least 40% of the traffic on e-moción, the entertainment portal of Telefonica Moviles, Spain.
Elaborating on the critical factors leading Wapidu Networks to partner with nGame, Carlos Hernández said: This is a very exciting move for us, as nGame are a leader in wireless games distribution in the Americas and Europe. nGame will open up a number of new markets for us, and take our content to a much wider audience. We also chose nGame because of the ease with which we can integrate our games into their games platform. Because they use open network APIs and are a member of the Mobile Games Interoperability Forum, we expect that supporting their games platform will be trivial not just now but in the future.
For further information about nGame, please contact Rick Owen
Tel: 01223 707707 Fax: 01223 707709
Notes for editors:
Headquartered in Cambridge UK and Redwood City CA, nGame provides a unique global technological delivery platform for a massive new content marketplace - interactive entertainment for mobile phones and digital interactive television.
Channel: Since June 2000, nGame has built a global network of content distribution agreements with major digital TV and cellular carriers and the key independent portals. These give nGame potential access to over 150 million consumers including coverage on six out of the eight largest US mobile operators, and the two largest Canadian operators. nGame also has significant presence in the UK, mainland Europe, and Australia.
Productions: nGames internal content studio, nGame Productions, has produced the flagship content that has been used to build up the distribution network, define revenue models and prove the content hosting architecture and content authoring suite. nGame regards this studio as a centre of excellence for its developer community and this is reflected in their receipt of a prestigious BAFTA award nomination for Merchant Princes the first ever for a mobile phone game. nGame has developed more than 30 games.
Content Hosting Infrastructure: nGames content hosting infrastructure is based on the companys CGS/2 connected games server platform that currently provides content delivery to users in the USA, Canada, UK, Europe and Australia. This architecture allows nGame to host and deliver content to carrier grade service levels. As of 1st November 2001, nGame has served over 5 million game sessions to more than 2,700,000 unique users.
Content Authoring Suite: The nGame Development Kit (nGDK) is an advanced authoring tool for the creation of multi-platform (WML, HTML, SMS, J2ME, Brew, Liberate etc) multi-player interactive entertainment content. At its heart lies the unique Sin programming language, a specialized tool for the cost-effective creation of advanced entertainment properties. The nGDK is currently the subject of multiple US patent filings.
About Wapidu Networks
Wapidu Networks was founded in Spain in July 2000, becoming the first games and entertainment developer for Mobile devices in the Spanish language.
Wapidu Networks launched the initial games and entertainment offering for e-mocion, the wireless web portal of Telefónica Móviles, Spain. Its games and applications consistently lead usage on the mature e-mocion service, within its category, allowing Wapidu Networks to maintain its leadership position to date.